Shrinath Solitaire has been a trusted name in interstate travel and cargo for decades, but the digital shift has brought new challenges. The brand had buses, routes, and loyal customers. What it didn’t have was digital visibility and targeted communication. They were losing market share in the space they once led. With online bookings becoming the norm and travelers expecting convenience, the brand needed more than just a facelift. It needed a digital foundation.
Our task was clear: to bring this trusted brand into the digital space with confidence and clarity. We built a website and mobile app to manage real-time bookings. We gave users the experience they expected. On the content front, we brought their story to life through brand films and engaging social media. We ran performance ads across Google and Meta to increase bookings and stay competitive, while ensuring all brand touchpoints from bus interiors to billboards spoke in one unified tone.
After 6 months of collaboration with Aravali Hospital.
Branch
Design
Project Types
Product Branding
Deadline
4 weeks
About the project
Helping a legacy brand adapt without losing its soul is one of our favorite kinds of work. Taking Shrinath Solitaire online was about balancing and respecting its deep-rooted identity while opening new channels for growth. We saw firsthand how a legacy can evolve, and even outperform, in a digital-first world. It’s been a journey of reinvention.
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